Charli has Shae Eichele on the Empowering Industry Podcast this week.
Shae is the marketing coordinator for The HEH Group. During her time with The HEH Group, she has helped grow their social media following by over 500% and run multiple successful digital campaigns. Most notably during IMTS this past year. Her team shot, edited, and produced 17 different videos for their OEMs, one of the only companies to create this volume of content. Shae also works hard to build her personal social media following and utilizes it to promote The HEH Group and be an ambassador for the industry.
Her short-term career goals are to continue to grow the company’s social presence and learn more about digital ads and SEO. She is also launching a platform called Manufacturing Muscle, a YouTube podcast encouraging the young generation to consider manufacturing as a career. Long term, she looks forward to growing her skill set and learning more about management, decision-making, and business development.