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Easy-Laser Wins Global Design Award

Industry News
Easy-Laser® XT11

Easy-Laser Wins Global Design Award

Easy-Laser has been awarded an iF DESIGN AWARD 2017 for their design for a display unit for laser-based measurement equipment.

The display unit, XT11, won the Industry/Skilled Trades category and is part of a completely new concept within laser alignment, which was launched last year.

Rustan Karlsson, Head of Marketing at Easy-Laser, states: “The award is an acknowledgement of the hard work that we have put into our next generation of products to make them even more user-friendly and attractive, in a way that is right for our users and our brand. Within our industry, it is like winning an Oscar!”

He continues: “The work really started three years ago, when our design office, Shift Design & Strategy, identified what Easy-Laser stands for and developed a design guide. Together with our own engineers, they defined what has now been acknowledged by the iF DESIGN AWARD. It feels great to have won it, especially with the product launches ahead of us.”

The iF DESIGN AWARD is one of the world’s most prestigious competitions. The entries are assessed by a jury of 58 professional designers from around the world. This year’s competition was tough, with over 5500 entries from 59 countries. Winners are awarded in seven different categories.

See more of Easy-Laser® XT11 here: https://easylaser.com/en-US/generationxt.aspx

Read more about iF DESIGN here: http://ifworlddesignguide.com/

For further information, contact Rustan Karlsson, Head of Marketing, Easy-Laser AB: +46 31 708 63 30, rustan.karlsson@easylaser.com

Easy-Laser AB develops, manufactures and markets laser- based measurement instruments for industrial use. Together with our retailers/distributors, we supply users in more than 70 countries with solutions for measurement and alignment problems. We take care of the entire chain internally, from idea to the end product. Easy-Laser is based in Mölndal and has nearly 50 employees. The company is part of the stable and successful Indutrade Group. Find out more at www.easylaser.com.

Easy-Laser is represented in the USA by Ludeca, Inc. www.ludeca.com.

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